Apr 6

When a 21-year-old Swede named Lena Söderberg became Playboy magazine’s Miss November in 1972 under the name Lenna Sjööblom, there was little to set her apart from other Playmates of the era. She was a classic beauty, demure yet approachable, but otherwise unremarkable in the pantheon of Playboy centerfolds. It wasn’t until a few years later that Lena, with the help of a few researchers at the University of Southern California, would earn herself an unexpected place in history.